We pre-ordered this collar as soon as it was available and boy did it surpass my expectations. Most dog collars are just rips off each other and there isn't much in terms of uniqueness besides some patterns. This is way different, it's the first time I've seen this material used as a collar and it's such an elegant upgrade. No cheap fabric that tears and no yucky biothane rubber feel. It's like really nice suede that's durable. I am torn on whether or not to order another one since I don't expect this one to ever fail! The patterns are true to the pacific hound style that I love, nothing obnoxious or eye piercing. The cobra-esque buckle is very easy to use and still heavy duty w/o the hefty price tag. Let's be honest though, if you truly needed the full cobra buckle for a dog collar, some training needs to be re-evaluated so don't let that deter you from getting this. It's highly functional and affordable. I have 2 other collars from this shop but I don't find myself wanting to reach for them anymore xD. (PS slide buckle name tags do fit!!)